Mastering the art of content marketing can be challenging. The best content tells stories, it makes your audience feel something and convinces them to take action. It helps to propel a companies growth up and to the right. But a lot of content fails …. miserably. That’s because a lot of marketers approach content as an art.
In this presentation Kieran will show how to run content experiments so you’ll succeed more times than you’ll fail. He will show examples of some of the best content marketing experiments and how you can apply those learnings to your own content.
8:15 AM EST/12:15 PM GMT/1:15 PM BST